To celebrate the fall return of ba&sh Paris, we developed a TikTok Dance Challenge and invited the city's #bashmuses to take part. They practised the routine while wearing iconic ba&sh pieces like the Swing bag, and the Caitlin Boots which are being celebrated for being a brand staple for a decade.
Held in Paris, the event was enriched by the presence of some of the brand's muses: social media influencers and creators such as Chloe Lecareux, Wendy Swan, Zoïa Mossour and more, who have perfected the brand's Dance Challenge choreography and shared the experience with their followers.