BA&SH PARIS

#dancechallenge #dancewithbashparis #bashfall22

To celebrate the fall return of ba&sh Paris, we developed a TikTok Dance Challenge and invited the city's #bashmuses to take part. They practised the routine while wearing iconic ba&sh pieces like the Swing bag, and the Caitlin Boots which are being celebrated for being a brand staple for a decade.

Wendy Swan at the ba&sh Paris event

Held in Paris, the event was enriched by the presence of some of the brand's muses: social media influencers and creators such as Chloe Lecareux, Wendy Swan, Zoïa Mossour and more, who have perfected the brand's Dance Challenge choreography and shared the experience with their followers.

Zoïa Mossour and Chloe Lecareux